CASE Study: VSU Stakeholder’s Dilemma Canvas

Discussion Post: Virginia State University Stakeholderโ€™s Dilemma

Apply The Stakeholderโ€™s Dilemma Canvas Model to the VSU Case Study to illustrate how a parking design challenge evolved into a broader urban planning and SMART City mobility strategy. By completing this exercise, you will develop systems thinking, collaborative problem-solving, and strategic planning skills while evaluating key factors, stakeholders, and potential solutions.

 

Instructions

Step 1: Read the VSU Case Study & Passage

Carefully review the case study, identifying key challenges, stakeholders, and factors that influenced the transition from a simple parking issue to a campus-wide mobility strategy.

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Step 2: Populate The Stakeholderโ€™s Dilemma Canvasย 

Use details from the case study to complete each section of the Stakeholderโ€™s Dilemma Canvas:

  1. Identify Key Metrics & Social ROI (Socio-Economic Conditions)
    • What are the transportation, environmental, and economic conditions affecting campus mobility?
    • What key metrics define the impact of these challenges?
  2. Identify the Problem & Relevant Stakeholders
    • What is the core problem VSU was facing?
    • Who are the key stakeholders involved (students, faculty, administration, local government, businesses, etc.)?
  3. Weigh the Pros & Cons (Using the STEAM Investigative Process)
    • What are the possible solutions?
    • What are the advantages and disadvantages of each approach?
  4. Define Roles & Value Proposition
    • What role does each stakeholder or organization play in solving this issue?
    • What skills, expertise, or resources are needed?
  5. Collaboratively Develop a Strategy
    • How can multiple stakeholders work together to create an effective and sustainable solution?
    • What steps need to be taken to transition from concept to implementation?
  6. Present Your Argument (Budget & Justification)
    • What funding or investments are required?
    • How can data and stakeholder engagement support a strong case for this initiative?
  7. Create an Implementation Plan
    • What are the key steps, timelines, and responsibilities needed to execute the plan?
    • How will progress be tracked?
  8. Convert Solutions into Pre-Apprenticeships & Job Opportunities
    • How can this initiative support workforce development and pre-apprenticeship programs?
    • What job roles or skill-building opportunities can be created?
  9. Map Out Key Metrics & Social ROI (Measurable Outcomes)
    • How will success be measured? (Ex: improved traffic flow, economic benefits, job creation, environmental impact, etc.)
    • What data will be collected to assess the projectโ€™s long-term effectiveness?
  10. Present the Final Solution & Expected Impact
  • Summarize your findings into a compelling proposal that could be presented to university officials, city planners, or local business leaders.
  • Emphasize how your solution will create a lasting impact on the university and surrounding community.

 

Deliverables

  • A completed Stakeholderโ€™s Dilemma Canvas Model (template provided)
  • A written summary (1-2 pages) explaining:
    • Your key takeaways
    • How this model helped analyze the case study
    • Recommendations for improving campus mobility and infrastructure
  • Optional (if required by the instructor): A group presentation or video pitch summarizing your findings.

 


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